
La Jolla Luxury Real Estate - Website Redesign, Social Media Management, Event Planning, Automation Nurture Campaigns. itsyourmovesandiego.com
Leveraging Cross-Industry Expertise for Fitness Studios and Gyms
Drawing on Successful Strategies from Diverse Industries to Elevate Your Fitness Brand
Design and manage a high-performing website that enhances user experience and aligns with brand aesthetics, optimized for lead generation and conversions.
Develop and execute email marketing campaigns and automated workflows to nurture leads, build relationships, and increase conversions.
Oversee and create visually engaging, on-brand content for all social platforms, ensuring consistent growth and audience engagement.
Strengthen community connections by organizing and promoting branded events that resonate with the target audience and enhance brand loyalty.
Implement advanced SEO strategies to drive organic traffic, improve search rankings, and ensure visibility for the brand's key services and products.
Strategically manage and optimize paid media campaigns on Meta and other platforms to ensure maximum ROI and data-driven performance improvements.
The largest selection fitness articles exercises workouts, supplements, & community to help you reach your goals!
Are you able to commute to both Oceanside and San Diego locations?
YES
Do you currently have other clients?
YES , Currently taking on one more client.
How much time can you commit to our brand?
My focus is on achieving results, not clocking hours. I’m committed to doing whatever it takes to meet the goals and needs of the business. We can discuss specifics to ensure that my availability aligns with your expectations and objectives.
Are you able to work remote and in office?
YES
Do you have professional equipment to create quality content?
YES (lighting, camera, audio, editing, etc.)
Experience:
Social media marketing: 14 Years
Photography: 4 Years
Videography/Video Editing: 12 Years
Work with Abroad V/A: 12 Years
La Jolla Luxury Real Estate - Website Redesign, Social Media Management, Event Planning, Automation Nurture Campaigns. itsyourmovesandiego.com
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Thank you for considering me to be a part of the Booty by Barbells team. Based on your job posting, it’s clear that you are looking for a committed, experienced marketing professional who can manage all aspects of your brand’s digital presence while overseeing a team to ensure optimal performance. With a strong background in marketing management, ad creation, content development, and social media strategy, I am confident in my ability to meet and exceed your expectations.
This proposal outlines a customized 30-60 day plan aimed at revamping your website, managing your social media and ad campaigns, and driving sales through well-timed promotions like Black Friday, December retention, and New Year initiatives. My focus is on delivering results and staying fully committed to your brand’s growth by working collaboratively with your team and management to execute a cohesive strategy.
Let’s dive into the details of how we can achieve these goals.
The Vision - 30-Days
Kickoff Meeting:
Discuss goals, target audience, and brand vision.
Market Research:
Analyze competitors, market trends, and target audience preferences.
Brand Audit:
Review existing brand materials and online presence.
Strategy Development:
Develop a comprehensive social media and email marketing strategy.
Deliverables:
Detailed marketing strategy document.
Content calendar for the next 30 days.
Social Connection
Deliverables:
Let's Launch
Social Media Launch:
Begin posting on social media according to the content calendar.
Engagement Strategy:
Develop and implement strategies to engage with followers, including responding to comments and direct messages.
Email Campaign Preparation:
Create email templates and segment the mailing list for targeted campaigns.
Deliverables:
Live social media posts with engagement activities.
Email campaign templates and segmented mailing list.
Check-In
Performance Monitoring: Track the performance of social media posts and email campaigns using analytics tools.
Adjustments: Make data-driven adjustments to the strategy based on initial feedback and performance metrics.
Client Check-in: Regular check-in with the client to review progress and gather feedback.
Deliverables:
Weekly performance reports.
Strategy adjustments based on data.
Client feedback report.
Clarity 60-Day Plan
Content Scaling:
Increase the frequency and variety of content, including user-generated content, testimonials, and behind-the-scenes.
Partnerships and Collaborations:
Identify and reach out to local influencers, businesses, and luxury brands for potential collaborations.
Email Campaign Launch:
Launch the first series of email campaigns targeting segmented lists with personalized content.
Deliverables:
15-20 additional social media posts featuring collaboration content and client success stories.
Partnership and collaboration proposals.
Live email campaigns.
Engagement
Advanced Engagement:
Implement advanced engagement tactics such as live Q&A sessions and interactive stories.
Analytics Deep Dive:
Conduct a detailed analysis of the campaign's performance, identifying key successes and areas for improvement.
Client Review and Strategy Adjustment:
Review the detailed analytics with the client and adjust the strategy for the next phase.
Deliverables:
Interactive social media content.
Detailed performance analysis report.
Updated strategy for the next 30 days.
Community
Community Building:
Focus on building a community around the brand.
Continuous Content Creation:
Maintain a steady stream of high-quality content.
Feedback Loop:
Establish a feedback loop with followers and email recipients to continuously improve content and engagement.
Deliverables:
Community engagement initiatives.
Continuous content calendar.
Feedback reports and actionable insights.
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